Design, writing, editing
and web programming
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Cape Images provides specialized technical, design,
art and editing services for small to mid-sized clients nationwide.
The skills that we have mastered through a
series of challenging careers are available for customized business and
communications projects. Writing, graphic arts, photo and text editing,
traditional and digital art mediums, page and publication layout, website
design, and interactive database applications for websites are among our
areas of expertise.
We offer fair rates, in proportion to the value and
quality of our work, but also reflecting the low overhead burdens of a
small family firm.
Regards, |
Kate Meyer
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and
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John Meyer
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For the latest details about our editing and design services, please see our
website, CapeFearPublishers.com.
 to information.
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Website programming & databases
About databases: Modern interactive websites use databases to
securely and automatically manage information and interact with users. Uses include
product inventories and online catalogues; creating and updating customer records;
managing sales and customer service. Customer Relationship Management, or CRM, systems
are built around databases.
Our specialty is to create automated, interactive websites, or add
interactive functions to existing websites.
We work with Microsoft's SQL Server and Access database software, which
is compatible with sites hosted on Microsoft IIS web servers. Site design and programming
is done using Microsoft's Active Server Pages and ASP.NET platforms.
Datebase design and management. We'll design and set up databases
to drive interactive websites, as a sales management tool, to help track customer
orders, and for many other business and administrative functions. We make these
systems easy for non-specialists to operate through a "front-end" administrative
control panel, which runs in out-of-the-box Microsoft Access software. This user-friendly
front end links seamlessly with the "back-end" database server that runs the online
website applications.
Ad display management. Clients' advertisements sorted by business
category. Option to sort ads by size. Locator maps help customers find advertisers'
business location. Contact form lets customers send email to advertiser. Suspension
feature permits one-click disabling of listing for delinquent clients.
This index of display ads clicks through to individual ad listings.
to example.
Client account management.
Secure administrative functions are managed on MS-Access (part of Microsoft's
Office suite.) Clients can edit portions of their own listings
through secure website forms. Clients can add or drop business categories. Bills are
paid securely online. Optional function allows client financial data to be exported from
QuickBooks accounting software to client's secure online admin page.
This MS-Access form is used to manage a client's website listing.
to example.
Admin page gives clients links to account management tools.
to example.
As client edits online listing, master record updated instantly.
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Business categories can be added or dropped online.
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Customer registration. Sign up attendees for event. Let customers
opt in for newsletters and marketing campaigns. Match customers to advertisers' specialties
with category selections. Customer accounts are editable with secure online form.
Form captures customer data, allows updates on return visits.
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Customer forum. Comments are organized by topic and posting date. Registered
customers can post and comment on others' postings. Users can create new categories. Optional
client-reply feature gives merchants/advertisers ability to comment on customer postings.
The forum is public, but postings require customers to register.
to example.
Customer planning tools. Event planning calendar; "my vendors" feature;
appointment calendar; notes and comments function.
Private planning feature encourages registration, repeat visits to site.
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Coupon system. Clients can
create online and printable coupons. Simple online form is accessible through secure client
admin form. Expiration date feature automatically removes outdated offers. Optional URL
directs customers to any web page. Redemption can be limited to members/registered customers,
or open to general public.
All offers are displayed here. System also sorts coupons by category.
to example.
Merchandise catalog Multiple indexing options; administrative interface;
links to shopping cart.
Catalog system is scalable, can manage thousands of products.
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Ticket sales. Incorporates data capture; personalized tickets; guest
ticket option.
Sample of personalized tickets ready to print after purchase.
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Creative art, design and editing
Copy writing and editing. Editing and rewrite services; research and
analysis; marketing and training materials; page layout and design; publication design
and editing.
We can write informational, instructional or analytical material on assignment,
or edit clients' rough drafts. You won't find higher standards anywhere for fact checking,
copy editing and proofreading. Need copy prepared and formatted for publication? We'll do
it accurately and on time. Page layout and design are a specialty.
Publication design and editing. We'll create a single publication
or help produce a continuing series. Catalogues, brochures, programs, newsletters, books
and magazines.
Civic club newsletter: writing, photo editing, layout and design.
to example.
Historic guide map brochure: maps, photo editing, layout and design.
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Original artwork. Graphics, charts, maps and illustrations. We work
in traditional and digital media. Painted portraits, landscapes, etc., from photographs.
Original maps in Adobe Illustrator.
This information graphic includes both bar and line graphs.
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Detailed map suitable for online business locator or print use.
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Samples of digital illustrations.
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These are examples of various styles and techniques available using Adobe Illustrator software.
Click thumbnail to see larger version of each image.
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Samples of traditional media: watercolor, pencil, pen and ink.
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Graphic design. Advertising design for print and web. Marketing materials
including brochures, postcards, business cards, letterhead, price lists, catalogues, etc.
These are web-resolution images of ads for print and online use.
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to example.
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Website design or updates. We can create an original design for your site
or update your existing design. Page creation and coding; page updates; graphics edited and
updated; interactive programming is our specialty.
We added functionality and updated content on an existing website:
to example.
Flash animations. These are useful on websites to provide step-by-step
demonstrations or sales presentations. We can embed animations in web pages or set them up
as stand-alone features.
This is a how-to for customers using an online coupon system.
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Contact us
Our office hours are 9 a.m. to 5 p.m.
(Eastern Time) Monday through Friday.
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By email
images@capeimages.com
By telephone
910.392.5228
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By mail
Cape Fear Images, Inc.
5621 Athens Lane
Wilmington, NC 28405-3716
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Full projects or 'modules'
Do you need a totally new website created, with database
programming, design and content management? Or just need to have a new feature or
some additional pages added to an existing site? We can help you, either way, with
a custom-designed solution, or a proven off-the-shelf module that can be quickly
integrated with your existing systems.
Is it time for a complete branding program, with a new logo design,
fonts, colors and marketing materials? Or do you need an ad created using your existing
branding scheme? Our artist will give you outstanding quality at affordable rates,
whether your project is big or small, one-time or a continuing campaign.
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Customized solutions
There are lots of systems out there that give non-specialists
the ability to design attractive, functional websites, choosing from a library of page
templates, font and color options. If that's sufficient for your needs, you probably don't
need our services.
But if you have a particular problem to solve, or specific ideas that
can't be achieved "out of the box," we can help. Because we can do original programming,
"under the hood," we can design online systems that precisely meet your objectives.
Let us know what you're trying to accomplish and we'll recommend approaches to getting
it done, on time and economically.
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Our skills and experience
Our experts have a combined 70 years experience in both
mass and niche media, art, writing, editing, production and programming. We are
award-winners in our fields and always deliver outstanding work to our clients.
With many years in corporate work, facing daily deadlines, we
understand what big organizations need and how to work with teams. But we are also
entrepreneurs, having operated small businesses serving both nationwide and local
client bases. So whatever your enterprise's size and scope, we can work effectively
with you.
Need to know more? Give us a call!
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